"Recommencing with the future,

starting from the present"

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Ethic value:

The inspiring principle of  BeCoffeedent is the continuous striving for perfection. This driving force is expressed through two different founding values: the passion for excellence, intended as a love of beauty and a job well done; and ethics, the creation of long-term value through sustainability, transparency, the betterment of people, creating value, fostering social growth, and respecting the environment. BeCoffeedent is a  company which pursues the betterment of life through economic, social and environmental sustainability.

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Social Value: 

BeCoffeedent pursues social sustainability through the growth in the sense of knowledge and self-realization.

Our company recognizes the centrality of human resources and the importance of basing collaboration on the principles of transparency, loyalty and trust, applying the practices dictated by its Code of Ethics and by the co-responsibility agreement that the people employed by the company have adopted.

Distribution strategies focus on building value over the long term. The client’s professional growth is fostered by applying a strategic model which combines the commercial aspect with the concept of sustainability. In this way, the social value generated by BeCoffeedent  is transformed into economically positive results for the client, too, in terms of the volume of coffee sales.

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Environmental Value:

BeCoffeedent pursues environmental sustainability through the respect which translates into the principles of not polluting, not wasting and using renewable resources

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